SOUNDBITES: THE WEEK IN AUDIO - 06/12/2019

This week there are numerous schedule changes across the KISS network, Audiobook sales are forecast to overtake ebooks, Spotify have wrapped up the biggest tunes and artists of the last decade and we learn what podcasting will look like in 2020.

Jordan & Perri get Saturday Breakfast on KISS

Bauer has revealed a number of changes to the weekend schedules on KISS, KISSTORY and KISS Fresh.

Starting with KISS, Diversity stars Jordan & Perri will front a brand new Saturday breakfast show from 9am while a presenter known only as Alex will now present Jordan & Perri’s former Sunday evening 7pm slot.

Numerous other changes including weekday drive presenter Tyler, joining the the weekend line-up with a brand new chart show, Majestic moving to Friday nights from 7pm and Sam Darlaston who will be hosting a new Sunday show from 2pm till 5pm.

Other new additions to the KISS FM schedule include Solardo, Leftwing & Kody, Low Steppa and MK.

Read more here.

Audiobooks to overtake ebooks in Revenue Sales

According to new research from Deloitte, it looks as if Audiobooks are forecast to overtake ebooks in sales revenue.

While 26% of Britons owned ebooks in 2015, now only 26% read books digitally with print book sales also falling, ending a five-year period of growth for sales of physical books.

Meanwhile audiobook sales continue to increase by 43% due to the rise of more advanced listening technology such as wireless headphones and smart speakers.

Read more here.

Spotify reveals the decade's most-streamed songs

Ever wondered what the biggest songs, albums and artists are from the last decade? Well Spotify has now revealed the results from their analytics and some of the results are surprising!

The Canadian star Drake was the most-streamed artist of the decade racking up more than 28 billion streams, with his most popular song, One Dance, played 1.7 billion times alone.

Ed Sheeran's ‘Shape Of You’ topped it however, with 2.4 billion streams, making it the decade's most listened-to track.

What about 2019 though? Well the biggest song this year was Shawn Mendes and Camila Cabello's ‘Senorita’ followed by Billie Eilish's ‘Bad Guy’ on 990 million streams.

Lewis Capaldi’s ‘Someone You Loved’ was also ranked highly in one of the year's most-streamed songs.

More interestingly though was that the data showed that Modern Bollywood was the year's fastest-rising genre; the most popular mood-based playlist was "feel good," followed by "lit"; and the top podcast genre was comedy.

To unwrap your own personal listening insights click below:

https://www.spotify.com/uk/wrapped/

To read the full article, click here.

Podcasting 2020 - The Rise of the Machines

Sure, everyones talking about podcasts as a rapidly evolving digital medium, but the fact that we still measure engagement with surveys, rather than with clicks and impressions, like more mainstream digital media, makes the commercial element of podcasting at this stage still seem quite primitive. But as 2019 was the year that podcasts have exploded and become mainstream, it looks as though in 2020 they will now become smarter.

From making the consumer experience more seamless, having features that recommend the right podcasts for us based on what we already listen to and being able to search for trending topics and hashtags, it looks like podcasts are starting to learn from the experience offered to consumers on other platforms.

Not just that, but also being able to use voice activated software to search for a host voice and start up Entale’s efforts to bring data and AI to the podcast experience, allowing podcasters to increase engagement with their content - we can expect an upgrade in not just the listening experience but the visual experience too.

Read more here.

BY: Kim Aspeling